What I do

Creating your content strategy Content audit Brand messaging Tone of voice

Finding the perfect words Brand naming Copywriting Copy editing

Helping you write it yourself One-to-one coaching Bespoke training Speaking & breakouts

I’ll create the content strategy that pins down what people most value about you and how best to reach them. Then I’ll find the perfect words that bring it all to irresistible life.

And I know that you’re all writers too.

You and your people are always writing emails, proposals, presentations and all sorts of other documents. When it comes to building your business, they’re just as important as the shiny new web copy or irresistible tone of voice I’ll create for you.

I can make all that business writing much more impactful and much less stressful by coaching individuals and training small groups. For larger groups or conferences, I’ll speak about writing and run breakout sessions. And if you need ongoing comms troubleshooting, I’m here for you.

I’ve designed and run workshops to create brand personalities, tones of voice, brand messaging structures, event strategies, naming strategies and document templates, then created the guides that bring them to life for entire organisations,

I’ve written brand films, training films, speeches, audiodramas, websites, presentations, brochures, brand names, straplines, styleguides, pitches and proposals, brand strategy guides, annual reports, tweets, texts, call centre scripts, research stimuli, training guides, books, white papers and all sorts of other documents.

I’ve developed bespoke training sessions for and trained groups ranging from one or two to more than forty people, supported individuals with one to one troubleshooting and guidance sessions, helped creative agencies get to grips with new brand thinking, spoken for many different audiences and even mediated between agencies and their clients when times got tough.