thinking

I’ll work with you to explore and define who you are, what you do and how you get it done. Then we’ll create simple, practical creative guidelines that will help you show the right people exactly why they need to do business with you.

I’ve created brand definitions, corporate narratives, content strategies and tone of voice guides for everyone from insurers and IT providers to charities and creative agencies.

Favourite strategy clients include Ronseal, Legal & General, digital agency Tilt, Lloyd’s of London, the British Council and their think tank Counterpoint, sculptor Katusha Bull and London livery company the Tallow Chandlers.